Mobile has emerged as the most important platform for game development. Smartphone and tablet gaming will generate a projected $46 billion in 2017 alone. What’s more, by 2020, mobile gaming is expected to take over than half of the total video games market.
Mobile gaming is a huge market for potential revenue. There are countless success stories like Angry Birds, Candy Crush, Clash of Clans, Flappy Bird and more. They have inspired millions to take an initiative in mobile game development. According to Admob, 62% of smartphones users install a game within the first week of purchasing their device. This represents an immense market potential. Still, only a few mobile games are able to recover their development expenditure. Developing a successful mobile game is no cake walk.
Cross-platform, Native and Hybrid
Want to target multiple platforms with your game? We build cross platform games using tools & technologies like Unity3d, Xamarin, Visual Studio, C#, HTML5, Cocos-2dx and more.
Speedy and efficient development
We follow an agile methodology for game development that allows for regular integration of feedback throughout the work cycle. This allows us to get your game to market faster.
A holistic approach
We take into consideration all aspects of game creation, including the UI, game mechanics, art and design as well as well performance. This helps us build cohesive products that prioritize player experience.
We offer solutions based on your requirements, depending on whether you need a new game developed from scratch or specialized services like asset production or code integration.
For creating a profitable game, you need to study your target markets, create an engaging game-play and strategically monetize it. To make this process easy for you we have broken down the development process of a mobile game into 8 simple steps. Just follow them closely and you will be able to make your mark in the mobile gaming industry.
Work on Your Idea
Ideation is the most complex and crucial step to create a successful mobile game. For a mobile game to be successful it is important that it is based on a killer idea. Unfortunately, there is no direct process that can be followed to generate new ideas. The key to finding an idea is to think of something innovative and engaging. The idea should appeal to a mass audience to help you make profits.
A common technique is to improvise an existing idea instead of thinking of a new idea from scratch. Candy Crush and Diamonds are brilliant examples of improvisation. Puzzle and Match 3 games are in the gaming world for a long time but these games weren’t just another addition to the match 3 genre. By using items like diamonds and candies they created a new kind of experience and hence became so popular.
Stories go a long way in the gaming world. Your players will need a purpose to finish the game and for that, they will need a story however simple it might be. In fact, creating a story is not difficult. To create it simply answer the following questions about your characters and you will get a story for your game
Make it Easy yet Addictive
A little addiction goes a long way in retaining users to your game. There are certain foolproof elements that help make a game addictive. Your game should be easy and fun with a gradually increasing difficulty level. Also, players tend to lose interest in lengthy games. To keep them engaged create short levels with a lot of unlockable content. In a long run, you can retain users with frequent updates and freebies on holidays and occasions.
To develop anything on mobile you will need to decide upon the platform. The choice among Android, iOS, Blackberry, and Windows it is a very pressing dilemma. While Blackberry and Windows are usually neglected the core choice boils down to Android or iOS.
It is convenient to avoid the question altogether and go for a hybrid model but there will be additional costs involved in developing a game for multiple platforms. The deciding factor about your game should be your target market. Focus on the OS which your most profitable players will use and prioritize it. If you think that your market is spread across multiple platforms then only opt for more than one mobile OS.
Create a stunning design
Creating a game design is much more complicated than creating one for an app. A good game design takes into consideration multiple factors like the story that directs the game, characters, and final appearance. The design of your game can be a great differentiating factor between your game and your competitor’s. When it comes to game design, the possibilities are endless your design can as simple as a flat design or a comic style with a 3D layout.
Note: It is important to keep the weight of your design elements to a minimum. If the intricate details in the design end up impacting your game’s performance then it will be highly counterproductive. Always ensure to keep design weight minimal while ensuring good user experience.
Choose Appropriate Developers
The ultimate step to successful mobile game development is to choose skilled game developers. You need a developer who has the requisite skills to transform your idea into a lucrative business. Mobile game development is complex and you will need experienced developers to back your initiatives.
With a vivid experience of working on mobile technologies for 10+ years, we can handle a project of any size. If you are looking for a developer to shape your development initiatives then feel free to get in touch.