Do you have a business and don’t have a website? If you said yes, it’s almost as if your business doesn’t exist. In this modern era, people and companies are on the internet for information. Why do you think people visit a website? If you’re in the business world, information is critical. You need to have a website for your customers.It needs to contain information about what you can do for them, but most importantly, it needs to be a striking website that will outperform your competitors.
We all know that quality website design is a valuable investment, but what are the real benefits of hiring a professional designer and developer? Is the price tag worth it?
Consistent Brand Identity
Professional designers think about the big picture. They create a visual language for your brand that is consistent across different contexts.
Your website, logo, business cards, and even your Twitter profile have to form a coherent whole. Brands that have a consistent visual language make a more memorable impression than those that look like five different side-businesses.
Calls to action are the sign-up, buy now, and learn more parts of your site. Where they are on the web page, how they look, and what they say will determine how many more people decide to buy something from you.
Distinction From Competitors
Good-enough websites just don’t cut it anymore. Within one industry, there are many sites that look the same. They say the right stuff, the design isn’t too offensive, but they don’t make the effort to speak up and say why they’re special.
That doesn’t mean you have to pull out the sparkly graphics to get attention. Quality means distilling all of your unique selling points into one coherent visual message.
Business owners and web designers/developers have to work together to create a website. The process involves communication and compromise.
If you are satisfied with the result, the development company you worked with will be your go-to for changes and new additions. At Appstellar Apps, we become life-long partners without the equity!
Quality design builds a solid foundation for the improvements you will want to make after the initial site is finished. Whether you want to add a new product or service, the site will already have a strong enough aesthetic that you don’t have to go back to square one.